Health Communication
Effective communication among and between healthcare providers, policymakers, the media, and the public plays a major role in determining the quality of personal and public health. Annenberg faculty and students examine the role of interpersonal and mass-mediated communication on health-related attitudes, opinions, and behaviors.
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News
‘Mental Model’ Approach Shows Promise in Reducing Susceptibility to Misconceptions About mRNA Vaccination
Researchers at the Annenberg Public Policy Center have tested the effectiveness of a ‘mental model’ approach to presenting scientific information, incorporating visual, verbal, or animated models to teach scientific or medical concepts to better identify misconceptions.